Salsify Picks Up $200M In Purple-Hot E-Commerce Software package House

Developers of software program resources for the e-commerce sector are attracting big funding this calendar year on the heels of some outstanding expansion stats.

The most recent significant round comes from Salsify, a company of instruments for suppliers and manufacturers to additional competently beef up their e-commerce presence. The Boston-based mostly business introduced it lifted $200 million in a Sequence F round led by TPG.

Permira‘s Growth Prospects Fund, Neuberger Berman and Cap Desk Coalition joined the financing, which delivers Salsify’s valuation to $2 billion. The round brings overall funding to date for the 10-calendar year-previous company to more than $450 million.

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The financing follows a 12 months of sharp progress for Salsify, which said it created about $110 million in yearly recurring profits in 2021, up about 50 per cent from 2020. The business counts over 1,200 customers throughout the globe, including significant brand names like Mars, L’Oreal and Coca-Cola.

The big Salsify round will come amid a period of active undertaking investment decision in the e-commerce software space. Employing Crunchbase knowledge, we identified a sample record of a dozen firms in the sector that have raised sizable rounds in this calendar year, posted under:


Salsify and the companies on our sample checklist on your own collectively elevated over $1.7 billion so far this year. Recipients of the major rounds include things like:

  • Austin-based mostly, developer of a platform for models to speed up on the internet expansion, lifted $240 million in a February funding round, just after publishing revenue expansion of around 400 % for the prior yr.
  • Lehi, Utah-dependent Route, a provider of deal-tracking resources for on line orders, elevated $200 million in a January Collection B at a $1.25 billion valuation.
  • Toronto-dependent Shoplazza, which pitches itself as a commerce platform aimed at encouraging on line brand names “go borderless,” elevated $150 million in a January Sequence C spherical led by SoftBank Vision Fund.

Salsify, for its element, marketplaces its featuring to models, e-commerce retailers and distributors. For models, its applications enable them to personalize solution data that exhibits up at online stores.

For vendors, the platform aids them a lot more speedily entry exact and appropriately focused product data.

Illustration: Dom Guzman

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